Never try to convince your prospects. Here’s why...

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You should NEVER try to convince your prospects that they need your product/service.

Here's why:

See, trying to convince prospects they NEED your services is like trying to hammer a nail with a screwdriver – the wrong tool for the job!

Instead of shoving your solution down their throats... 

Show them WHY you're already convinced it's the answer they need.  

Let them see the benefits, and THEY'LL reach the right conclusion.

One way to do this is by sharing a relatable example (case study).

Think about it: 

Would you rather hear a pushy sales pitch... 

...or a friend rave about something that solved their problem? 

People trust genuine enthusiasm more than pressure.

This simple shift has boosted my closing rate big time! 

Give it a try and see for yourself.

Signing out,

Joe