How Resilience Can Make You $100K in 2025 💪

Hey amigo,

In 2021, I almost threw in the towel.

The world was still recovering from the chaos of Covid.

And like many others, my business was hit hard.

For about two days, I wallowed in self-pity.

But then, a word kept circling in my mind.

Resilience.

I’ve mentioned it before, and I’ll keep saying it:

Resilience became my word of the year in 2021.

Every year, I pick one word that guides my mindset.

And that word served me well through the toughest of times.

Resilience isn’t just about bouncing back.

It’s about pushing through when it feels like everything’s going against you.

Think about it.

The easy path is often the one that leads nowhere.

And when we face obstacles.

It’s easy to want to take that shiny, smooth road.

But it’s the one we resist—the rocky, unpredictable path—that often offers the best lessons and...

...eventually, the most rewarding success.

In 2025, this lesson has never been more important.

The world’s still unpredictable.

And while we can’t control the waves, we can decide how we respond to them.

So here’s my challenge to you today.

Make resilience your word this year.

And I guarantee you'll succeed in your agency or coaching business.

Let’s make 2025 your best year yet.

Signing out,

Joe