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The #1 mistake I made starting my agency
Agencies making under $5K/mo die because of this...
Hey Amigos,
When I started my agency, the biggest hurdle I faced was generating leads.
I fell into the trap of waiting for clients to come to me, instead of actively going out and getting them.
That's a recipe for disaster!
The truth is, most people are lazy.
They expect clients to magically appear...
But that's just not how it works... especially if you're under $10-$20K MRR.
If you want to scale your agency, you need to be proactive about lead generation.
There are many different lead generation strategies you can use...
But cold outreach is a great place to start.
It's a well-established method that has been around for a long time, and it still works really well today.
Yet I see many people overlook its power...
Hoping for a quick fix or an easier route.
The key to successful cold outreach is to be consistent and disciplined.
You need to set aside time each day to reach out to potential clients, even if you don't feel like it.
And you need to track your results so you can see what's working and what's not.
But cold outreach is just one piece of the puzzle.
You also need to make sure you're targeting the right audience and that your message is compelling.
Otherwise, your outreach efforts will be in vain.
If you want to overcome this hurdle and start generating leads consistently, let's chat.
Signing out,
Joe
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